Alejandro Sanz

For the launch of the new album by the most famous Spanish singer in the world, Alejandro Sanz, TheBlog TV created an integrated 2.0 project with a community exclusively dedicated to the artist’s fans.

An innovative participatory project, supported by fundamental Social Networking and Social Media Network activities, an UGA competition, a viral video and a MOB Flash, i.e. an event organized by word of mouth among fans in the community.

Visit Alejandro Sanz ‘ s community website